WELCOME & CONTEXT

You’re a few minutes away from a tailored PartnerMatch AI™ profile.

We’ll ask about your company, ideal customers, and ideal partners so we can:

  • Score your partner-readiness, and
  • Suggest the most compatible partner types and categories for you.

You can skip anything that doesn’t apply.

How your PartnerMatch AI™ scores work

This assessment will generate two types of scores in your report:

  • A 0.0–10.0 Partner Opportunity Fit score – how strong the overall partner ecosystem is around your ICP and go-to-market motion.
  • A 1–5 Fit score for each recommended partner – how strong that specific company is relative to the other partners in your Top 10 list.

Think of 0–10 as rating the neighborhood, and 1–5 as ranking the specific houses on that street you should knock on first.

What’s your primary goal with this assessment?

COMPANY & CONTACT BASICS

OFFERING & ICP

If you offer multiple things (e.g., SaaS + consulting), choose the ONE you want us to anchor on here. You’ll select all applicable business models later.
Select your primary industry first, then optionally add a 2nd and 3rd.
Your #1 industry focus today.
Choose a different industry than your primary. Add a second industry if it meaningfully represents your go-to-market.
Choose a different industry than your primary/secondary.
Include typical titles, company size, industries, regions, and key pains you solve.

CURRENT GTM & PARTNERSHIPS

Are you currently generating revenue?

IDEAL PARTNER PROFILE

Think in terms of partner archetypes (e.g., technology platforms, service providers, marketplaces, associations, finance partners). You’ll have the option to select industry-specific partner categories later.
For example, using savings to: Fully or partially fund a partner’s platform (e.g., TMS, AI, multi-carrier, WMS) – Offset the cost of a corporate sponsorship or joint campaign – Direct a portion of savings to ESG / CSR initiatives (e.g., K–12 education, community programs)
Pro tip: The partners you list here are your “gold standard” logos. PartnerMatch AI™ uses them as signals for what “good” looks like for you.
  • Include 3–10 companies you’d happily clone as partners.
  • They should look and feel like your ideal ICP (industry, size, motion, buyer).
  • We’ll use them to find similar-but-new candidates in the same swim lanes.
List 3–10 of your best current or recent partners (logos you’d happily work with again). We use these as positive signals to find look-alike partners—not to suggest the same companies again.
Use this to keep the wrong logos out of your Top 10. You can exclude:
  • Existing partners you don’t want re-suggested
  • Direct competitors or “frenemies”
  • Whole categories like “Fortune 100”, “parcel carriers”, “Big 4 consulting firms”
We’ll hard-exclude these and use them as signals to find safer, similar partners where it makes sense.
List existing partners, customers, competitors, or “no-go” logos we should avoid suggesting (comma-separated company names is fine).
Select any categories that would be a poor fit or conflict with your strategy. We’ll avoid these when suggesting partners.
Include ideal size, business model, target customer overlap, and the role you want them to play in deals.

INDUSTRY SELECTOR & ROUTING

This section is about the industries your customers are in, not how your own company is classified. Pick the industries that represent most of your current revenue (it’s okay to choose more than one).

Logistics Role & Focus

E.g., parcel audit & recovery, managed transportation, eCom fulfillment, cross-border solutions, TMS platform, etc.

Shipping Profile of the Customers You Serve

If you are a logistics or technology provider (3PL, parcel audit, TMS, etc.), answer these based on the typical or ideal customers you serve. If you are primarily a shipper/brand, answer based on your own shipping profile.

Think about the shippers you’re built for. If your sweet spot is customers spending $5M–$20M annually on parcel/freight, pick that band.
Select the carriers you most often see in your customers’ shipping profiles.
Answer from your customers’ perspective — where do they hurt the most before you help them?

Logistics Tech Stack

Include platforms you integrate with or commonly see in your customers’ environments (TMS, WMS, multi-carrier, ERP, BI tools, etc.).

Logistics Partner Targeting Preferences

Select the what (solution areas/platforms) and the who (partner types) so we can generate better targets.

Select the operational areas or platforms you want to improve (the what). Examples: rate optimization, TMS/WMS, multi-carrier shipping, last-mile, returns.
Select the kinds of companies you’d like as partners (the who). Examples: 3PLs, carriers, freight brokers, forwarders, software vendors, advisory firms.
Include your sweet spot (e.g., parcel spend ranges, lanes, industries), unique capabilities, SLAs, technology strengths, etc.

Geography & Coverage

E.g., “strong cross-border US–Canada,” “EU D2C,” “APAC inbound,” etc.

Deal Structure & Engagement

IMPLEMENTATION, RESOURCING & CONSTRAINTS

Helps the AI estimate partnership lifecycle maturity (e.g., exploration vs. operational).

FINAL PRIORITIES & CONTEXT

Anything else we should know before generating your analysis?

I agree that the information I’ve shared can be used to generate a PartnerMatch AI analysis and to contact me about potential partner opportunities.